To be profitable you'll need to wear both your business operations and your marketing hats. Too many notaries make money, but few are profitable. You can use the back of your business card as a coupon to promote Free document notarization. An offer as such will serve your well to bring you new clients.
Couple of tips though! Limit the number of documents or signatures that apply to your FREE offer. This keeps people with low integrity for abusing your offer and taking advantage of your service every now and again. Also mention the words: Travel Negotiable in bold on your business card. This makes people feel comfortable you're above board and also puts them on notice that travel is an additional separate charge.
You'll be amazed at how easy it is for well-intentioned people to say - "I didn't know." This marketing strategy gives you the benefit of promoting your business and services with full disclosure and adds credibility to your offer.
Try it when you redo your business cards. Make sure you monitor your results so you can compute your return on investment.






